As a family business, THE FLAG sees itself as a host. Ultimately, we offer people a home that is designed according to their specific needs. And we want our guests to feel comfortable also during longer stays. In our portfolio we focus on the segments Senior Living, Student & Young Professional Apartments and Business Living and more recently, on Wellbeing & Longevity.
Family business
THE FLAG
f.l.t.r : Sabine Muhr, Dr. Rudolf Muhr and Dr. Eike Muhr
To ensure that the wishes and ideas of our future guests can be realised in the best possible way, we plan and build the houses ourselves. After all, our apartments are always tailored to the specific living situations.
From the very first planning stage, we see ourselves as part of the local community. By doing so, we underline the long-term perspective of our commitment right from the start. In addition thereby we lay the foundation for the practical and realistic future of our houses early on.
The hospitality concept guides us in our current operations. We enable young people - often with an international background - to experience inner-city life in vibrant cities during their studies. For business travellers, we offer tailor-made concepts, even for longer stays. And we help the elderly people to live in their own home for as long as possible.
To lay the groundwork for a healthier and longer life, we offer three programs in Spain as part of our Wellbeing Concept:
Stay Pure (Detox), Stay Balanced (Weight Management), and Stay Strong (Personal Fitness). This allows our guests to experience a holistic and sustainable approach to well-being.
THE FLAG in numbers
Press
at THE FLAG
THE FLAG looks back on a strong year 2025 – continuing on a growth trajectory
THE FLAG secures new property in Düsseldorf
THE FLAG Topping-out ceremony in Cologne-Nippes
THE FLAG Lugano welcomes Fabiana Nyffeler as its new Director
THE FLAG Frankfurt with a new leadership structure: Marco Tauscher takes over the position of Cluster General Manager.
Mónica Gimeno Appointed New General Manager of THE FLAG Costa del Sol
Insolvency Administrator Sells Part of the Southern Building Plot of Laurenz Carré in Cologne to a Company of THE FLAG Group
THE FLAG Hotel & Stay Well
Topping-out ceremony for new senior flats in Wiesbaden
THE FLAG Careers
Hotel Jobs,
Career, and
more at
THE FLAG
News
at THE FLAG
Zurich for Culture Lovers: Your Guide to a Stylish City Break in Switzerland
THE FLAG Munich Cozy Christmas Guide 2025
THE FLAG Frankfurt Cozy Christmas Guide 2025
THE FLAG Zurich Cozy Christmas Guide 2025
City Trip Munich: Top Attractions, Things to Do & Insider Tips
Discover Frankfurt’s Culture: The Best Museums, Neighborhoods & Events for Your City Break
J.P. Morgan Corporate Challenge 2025
Cool bars in Zurich
Restaurants in Munich city centre
Art and
THE FLAG
THE FLAG Acquisition Profile
Acquisition profile
THE FLAG has been involved in developing and managing residential offerings for students, young professionals, business individuals, and seniors for over 10 years.
This family-owned business offers these specialized living formats in Germany, Switzerland, Spain, and the USA.
The company's portfolio now comprises 19 houses with over 2,500 centrally located apartments.
THE FLAG Code of Conduct
Code of Conduct
Each of us contributes to THE FLAG's success.
As a team, we strive to collectively achieve our goals within and for the company. THE FLAG is a trusted partner for its customers, business associates, the public, and society.
We are a reliable employer for our employees. Mutual trust forms the basis of our interactions, ultimately underpinning the economic success of THE FLAG.
THE FLAG Sustainability
Sustainability at
THE FLAG
THE FLAG is a family-owned business.
For many years, we have been creating residential offerings for people in various life situations. Out of responsibility towards our environment, society, and future generations, we conduct our business activities sustainably.
Get to know our
THE FLAG Team
Contact THE FLAG
THE FLAG Holding GmbH
Listertalstraße 73
57439 Attendorn
Telephone: +49 69 943 409 942
Email: f.home@the-flag.de